A consultancy that helps you build high-performing, inclusive software
I am Joel Chippindale and I have 20 years experience building, scaling and
leading software development teams, mainly in start-ups, including CTO roles
at Econsultancy, FutureLearn and Unmade.
I believe in the importance and value of building inclusive, empowered,
sustainable teams and have experienced the challenges of nurturing the
cultures, skills and practices that enable teams and individuals to achieve
their full capabilities.
I use my experience, beliefs and skills to help organisations overcome the
challenges they face in building more effective and inclusive software
In practice this includes:
Working with established teams to help them overcome the practical,
cultural, leadership or organisational problems that prevent them from
helping their businesses reach their objectives and become more
productive, sustainable and rewarding to work in.
Coaching, mentoring or supporting members of a leadership or
engineering team through periods of growth and change.
Taking a part-time CTO, VP Engineering or Agile Coach role for a
start-up that is not yet ready to commit to having someone in the role
I’m happy to discuss ideas or chat about how we might work together.
You can email me at
email@example.com or feel free to drop a
30 minute call in my calendar any Thursday. Book
using Calendly – no need to email first.
What people say about my work
Joel was the founding CTO and subsequently COO of FutureLearn from
launch and built the company over 5 years, laying the foundations for
its successful fundraise at a valuation of £100m in 2019. He is not
only a clear expert in his technical field but also one of the best
managers and leaders I have had the privilege of working with. He was
a core part of the senior leadership team of FutureLearn and highly
influential in all aspects of strategy and operations. The
high-performance, supportive culture that we built at FutureLearn was
heavily influenced by Joel's leadership instincts and expertise. I
strongly endorse Joel as an outstanding CTO and extremely valuable
all-rounder in a start-up/scale-up company.
It's been an absolute pleasure working with Joel as our CTO Advisor.
The wealth of experience he brings from his years as a CTO/COO in
high-growth, mission-driven companies has been invaluable to us. He's
particularly astute when it comes to building great engineering
cultures, and he really helped us shape our thinking around what we
need to get our new tech product off the ground. When meeting
one-on-one, Joel is an excellent listener, responsive, humble and
kind. I'd highly recommend him to any growing startups keen to build
engineering teams that are inclusive, harmonious and high performing.
Joel is a talented CTO, who I’ve enjoyed working alongside for the
past two and half years. He brings experience to the table, in not
only building effective technology development teams but ones that
are inclusive, supportive and that people love to work within. These
skills have allowed Unmade to build better products but have also
been applied across the organisation to make it operate more
effectively as a whole.
Joel is great at setting up stable and supportive technology cultures
that reliably deliver impact. He naturally empowers a team to make
decisions for themselves and helps them develop to become better
technologists. He’s very perceptive about what dynamics are playing
out within organisations and always looking to find ways he can help
Joel ran the least dysfunctional engineering team I had ever worked in.