Full coaching scholarships for 29 engineering leaders from underrepresented groups in technology
These scholarships are open to engineering leaders at any level — from Senior
Engineer to CTO — who identify as being from an underrepresented group in
technology and would not otherwise be able to easily afford coaching.
To apply for
one of the 29 coaching scholarships on offer
fill out this
application form by the end of the day on
30th June 2026.
Over 20% of applicants were offered a scholarship in our last round of
scholarships.
About these scholarships
Coaching can be life-changing, but it is not always accessible. These
scholarships exist because we want to change that, and because we believe that
increasing the diversity of senior leaders in technology matters.
Our coaching offers you a powerful way to develop your skills and advance
in your career. Our clients typically find that coaching brings them greater
clarity, confidence, and control in their professional lives.
If you want to learn more about what coaching is and how it can be valuable,
then the following articles may be useful:
In 2nd week of July we will
email you to let you know if your application has been successful.
If you are successful then one of us will be in contact to arrange a
chemistry call with you in July. If you and the coach
decide that you want to work together after the chemistry call then you
can begin your free coaching programme as soon as you wish.
About the 21 coaches
We are all professional coaches. You can find out a little more about each of us below.
Joel coaches talented senior engineering leaders to successfully navigate
difficult transitions and achieve significant career breakthroughs. His style
is calm, thoughtful, and supportive. His background as a CTO allows him to blend
pure coaching with practical mentoring when needed.
His coaching is transformative and supports leaders to renew confidence, gain
clarity on goals, build stronger relationships with stakeholders and teams, and
develop practical tools and skills that they continue to use long after their
coaching ends.
Alex is an existential leadership coach with over a decade of experience
supporting leaders. Typical requests he works with include stakeholder
management, emotional regulation, difficult conversations, dealing with
uncertainty, and untangling internal conflicts such as impostor syndrome,
perfectionism, or lack of motivation.
Before becoming a full-time coach, he spent nearly two decades in tech, half
of it in leadership roles. Alongside his coaching practice, Alex has run a
Ukrainian restaurant in Prague with his wife for the past five years.
A fun fact: Alex earned his first money online in the mid-2000s by selling a
hip-hop beat on MySpace.
Alia is a leadership coach with a background in engineering, management,
and entrepreneurship. Prior to launching Frank & Eddy Leadership (with
Fiona!), she was a coach manager at Spotify for 7 years of explosive growth,
where she helped product and engineering leaders (Sr, Director, VP) lead
through continual change. She specializes in supporting engineering and
product leaders on collaborative leadership teams, and is passionate about
digging into understanding – within oneself and amongst others – in order
to provoke change and get to impact faster.
Amy focusses on helping seasoned and emerging Engineering leaders,
especially those operating in environments of volatility,
uncertainty, complexity, and ambiguity (VUCA), improve outcomes for
themselves and their organizations.
Blanca offers transformational coaching, a focused, one-on-one process designed
specifically for technical leaders, staff+ engineers, architects, and senior
managers seeking a thinking partner. Her coaching enables lasting, sustainable
change by helping clients develop their own unique leadership style. This
deep approach tackles core challenges such as increasing influence, enhancing
communication, and amplifying impact, ultimately leading to greater clarity,
improved decision-making, and significant career and personal growth.
Cara is a coach with 20 years of experience working with teams and leaders.
She was embedded for five years as a leadership and management coach for
the engineering team at Tableau software. She has experience working with
neurodivergent leaders (and she is one herself).
Cate loves working with Staff+ engineers figuring out how to scale their impact,
and engineers stepping into leadership roles. She also loves to work with
engineers in a time of transition or pressure, helping them move to a place of
empowered choice.
She has extensive engineering leadership experience, so for some problems I can
and will give you a playbook. For less concrete problems, she is a Co-Active
trained coach who can help you get unstuck.
Clem is an executive and leadership coach focused on helping new senior
technology leaders increase both their impact and personal fulfilment through
compassionate, people-focused leadership. He combines a background in technology
and consultancy with his ICF-accredited coaching practice to help leaders create
the conditions for better communication, high-performing teams and inclusive,
engaging company culture.
Clem brings experience from a wide range of leadership roles spanning
engineering, test, architecture, people operations and tech academies. He’s
known for his empathetic and warm style and strongly believes that organisations
that put humanity first are also the most successful.
Dan coaches emerging leaders in Tech, helping them build the clarity, confidence
and momentum that creates impact—for themselves, their teams and their
organisations. He helps leaders connect with a more authentic, centred
leadership that doesn’t skimp on purpose. He loves supporting leaders who want
to bring the human side to Tech.
With over 15 years’ experience as an engineer turned leader, Dan has founded
and exited 2 companies. Alongside his geeky credentials, he has spent 2 decades
immersed in meditation practice, primarily in the Vipassana tradition. His
coaching blends a welcoming warmth and calming clarity that supports genuine
growth.
If you’re an individual contributor aiming for a promotion, finding your feet
in a new role or organisation, or feeling uninspired or overwhelmed, Dianing
can help you get unstuck and move forward. She supports you in uncovering
what’s holding you back, reconnecting with what matters, and building clarity,
confidence, and a deeper sense of fulfilment in work and life. She is a
certified coach with 20+ years in tech as an individual contributor. As a
neurodivergent woman from a minority ethnic group (and a parent), she brings
lived understanding to her coaching.
Fiona works with established and emerging tech leaders who are looking to feel
more comfortable in their role. She helps overthinkers and doubters develop
the confidence to get out of their own way so they can find their own authentic
leadership style.
Fiona has spent 20 years building software development orgs. A generalist, she
has been a project manager, engineering manager, agile coach and operations
lead. She is known for her curiosity, pragmatism, empathy and frankness.
Francis coaches CTOs and VPEs to become leaders who nurture amazing
engineering cultures. He helps his clients transition from “building
the product” into “building the org that builds the product”.
Before coaching, he spent over twenty-five years in the open-source
and cloud developer tools industry. First, as a software engineer,
then as an engineering leader at Canonical, Heroku, and Salesforce,
where he built successful high-performance remote engineering teams.
With a long history of contemplative practice, he’s also a meditation
teacher with Buddhist Geeks since 2020.
Jessica works with emerging leaders (ICs and managers) in tech, particularly
those facing Imposter Syndrome or feeling stuck in their career. Through her
undergrad at UCLA, grad school at Stanford, and 11+ years at Airbnb through
hypergrowth to IPO, she has dealt with self-doubt and insecurity herself. With
supportive coaches and mentors, she progressed from a new grad IC to leading
multiple teams as an Engineering Manager.
She is known for being action-oriented, pragmatic, and empathic. As a Co-active
Institute trained coach and international conference speaker, Jessica is
passionate about helping others discover their inner strength and finding their
path forward.
Katharine’s work with engineering leaders so that they can enjoy the second half
of their careers and succeed through the transitions which come with increased
seniority and outside responsibilities. She transitioned from a technology
career within investment banks to coach full-time in 2022. Her experience of
managing global teams, working internationally and the promotion processes,
alongside navigating major transitions, means that she can offer practical
techniques alongside transformational coaching.
Her coaching centres on helping leaders gain a deeper understanding of
themselves as a powerful tool to build a fulfilling career and life. Her
coaching is supportive and gently challenging.
Kevin Ball, also known as KBall is a multiple-time entrepreneur, engineer,
podcast host, and current VP of Engineering at Mento. He coaches engineers
and engineering leaders who are navigating the transition from execution to
influence to help them level up their human skills and obtain more leverage from
their technical abilities.
Mathias is an executive coach, advisor, and co-author of the book The
Intentional Organization. As Founding Partner at The Intentional Organization,
he works with founders, CTOs, and senior leaders to build purposeful
organizations grounded in clarity, inclusion, and learning. Previously, he
co-founded two successful developer tools companies and held leadership roles
including CEO of Travis CI and CTO of Reaction Commerce, bringing deep
experience in scaling distributed teams and organizations.
Melinda coaches engineers, managers, and experienced leaders who want to
communicate confidently and lead more effectively. With over a decade of
experience managing teams, running workshops, and speaking at conferences
worldwide, she brings a distinctive blend of communication frameworks, team
culture, and learning design expertise to her coaching. Her background as an
event organiser and speaker coach makes her especially well-placed to support
folks who want to build high-trust teams and grow their presence and voice.
Sasha Laundy works closely with thoughtful, empathetic leaders to help them
debug their thorniest people problems and get their org to the next level
fast—all without burning out. Her coaching practice is hypothesis driven and
centered in acceptance (of knowability, of how brains work, how power works, and
how other people work). She was director of data science and worked closely with
R&D at Warby Parker, was an early employee at Twilio and Codecademy and holds
three patents. Before working in tech, she taught physics and neuroscience. She
is a New Yorker living in Los Angeles; please send bagels.
Stefan coaches engineering and non-technical leaders at tech startups and
scaleups. Drawing on over 20 years in high-growth engineering companies, he
brings deep understanding of the challenges leaders face. Clients can get
straight to thinking clearly about what they actually want, recognise strengths
and achievements they’ve overlooked, and find their own way forward. His style
is curious, direct, and non-judgmental, and his clients consistently describe
leaving sessions with greater clarity and confidence in their own capabilities.
Theresa is a leadership coach who helps ambitious product and engineering
leaders grow effectively, strategically, and sustainably. A former senior
engineering leader with over 13 years in tech at companies like Square, Apple,
and Intuit, she understands what it’s like to navigate growing scope, shifting
identities, and high-stakes decisions at work while trying to lead well and
live well.
Theresa is trained by the Co-Active Training Institute, and her
coaching style is supportive and practical. Through empathetic listening and
structured, actionable strategies, Theresa helps clients focus on what matters
most and take meaningful steps toward their goals.
Elevate your impact and guide your team with renewed clarity by learning to
lean fully into being brave. Tobi provides a dedicated space for leaders to
build deep self-awareness, make courageous decisions, and cultivate authentic
confidence.
As an ICF-certified coach who has spent two decades navigating the wild world
of fast-paced tech, he acts as a collaborative thinking partner focused on
actionable growth. By designing a bold strategic vision and building habits that
actually stick, he helps leaders turn courage into lasting resilience.
We share these quotes from some of the talented alumni of this coaching
scholarship programme to offer you a tangible sense of the experiences and
benefits of our coaching.
Over the course of our working together [with Fiona], I was able to implement
better ways of communicating. I’m now more confident to share my perspective
when before I would have held back, and I’m influencing better outcomes by
proactively sharing my experience and opinions. I’ve seen a lot of positive
changes in my professional life
I was lucky enough to win a scholarship with Fiona, and in advance of us
starting to work together I wasn’t entirely sure what we should focus on - I
had been struggling with a few things at work, but I couldn’t see the common
theme. But in our first meeting Fiona helped me to organise my frustrations
and worries into a specific goal: to speak and be heard. There were a number of
reasons why I currently didn’t feel like I was being heard, and over the course
of our six sessions together we were able to identify and work through each one.
Over the course of our working together, I was able to implement better ways
of communicating. I’m now more confident to share my perspective when before
I would have held back, and I’m influencing better outcomes by proactively
sharing my experience and opinions. I’ve seen a lot of positive changes in my
professional life.
I really felt seen and understood by Fiona - she is an insightful, empathic
coach who listened to my frustrations and made visible the issues I couldn’t
quite identify by myself. I’d highly recommend working with her, and intend to
work with her again at the next stage of my career.
Anna Kennedy, Senior Platform Engineer
Joel’s style of coaching resonated with me and I found our first conversation
very engaging, with an healthy dose of challenge. Joel managed to pick up on
a lot of nuances on what I was saying. He gently questioned and challenged
some of my thoughts and perceptions of myself, and situations around me. Even
when it made me feel (physically) uncomfortable, with his help, I was able
to navigate my ways of thinking and identify where I was heading into negative
thinking/behaviours and adapt my approach
Joel’s style of coaching resonated with me and I found our first conversation
very engaging, with an healthy dose of challenge. Joel managed to pick up on
a lot of nuances on what I was saying. He gently questioned and challenged
some of my thoughts and perceptions of myself, and situations around me. Even
when it made me feel (physically) uncomfortable, with his help, I was able
to navigate my ways of thinking and identify where I was heading into negative
thinking/behaviours and adapt my approach.
In leadership positions it may feel very lonely as you need to be the leader,
to guide other people on their own journeys and instill confidence. If you have
doubts yourself there may not be a friendly ear to turn to. Joel’s coaching
broke down the barriers in my own mind and helped guide me towards your best
path for me.
Arabela Silva, Director of Transformation and Product, Ground Control
Throughout the journey, Joel encouraged me to reflect and introspect deeply.
He would challenge me where I needed to be challenged and he would support
me where I needed to be supported - while continuously sharing relevant
experiences and insights along the way.
I’ll always look back at this period of my life as a significant turning point
in my career and I have Joel to thank for that
Joel helped me identify what I really wanted from my career. He helped
me navigate my thoughts, aspirations, and emotions and supported me in
transitioning to a new role that aligned much more with my personality,
skillset, and overall career ambitions.
Throughout the journey, Joel encouraged me to reflect and introspect deeply.
He would challenge me where I needed to be challenged and he would support
me where I needed to be supported - while continuously sharing relevant
experiences and insights along the way.
I’ll always look back at this period of my life as a significant turning point
in my career and I have Joel to thank for that.
Ben Mmari, Founding Engineer
Joel coached me in a very important moment of my career, as I had just been
promoted to CTO and also had additional new challenges including leading the
product organization, going through an M&A and important cultural and strategy
changes. At the beginning of our conversations I was feeling very overwhelmed
and worried about doing a great job in my new role and ensuring my team and my
company succeeded.
Having Joel as a coach was very valuable to me and had great impact on my team
and company. As my confidence in my role grew, I’ve been able to better direct
my team and we’ve been hitting our targets and constantly delivering value
to the company. I recommend that any leader going through challenging and
stressful times be
coached by Joel.
Camila de Andrade Scatolini, CTO, Sanar
Working with Amy was a positive game changer. With each of our conversations,
I either learned something new about myself or it reinforced a strong belief
that aligned with my values. It was a very holistic way of approaching
engineering leadership, going beyond the technical aspects and into the whole
self. In doing so, that reaped greater rewards and it had positive ripple
effects in my personal and professional life, along with teams and community. I
highly recommend Amy!
Guedis Cardenas
I had a really great time working with Alia as my coach. She excelled at
taking my thoughts and, through thought-provoking questions, guided me to
profound insights I wouldn’t have discovered on my own. These “gems” not only
gave me a deeper understanding of my professional motivations but also enabled
me to become a more effective leader by clarifying my career priorities and what
to let go of.
Janice, Engineering Leader
It’s been really fantastic to work with Tobi as my coach. Tobi has a remarkable
way of asking insightful questions that challenge my assumptions, spark new
insights, and help me see things from fresh perspectives.
Through thoughtful inquiry, he empowers me to find my own path forward, rather
than just waiting for someone else to give me the answers.
If you want to understand yourself better, and gain clarity on your goals and
challenges, I highly recommend working with Tobi.
Nikita Rathi, Engineering Manager, TaxFix
Alex’s exceptional approach made it a game-changer for both my professional
and personal growth… His deep expertise in coaching shone through in his
ability to ask thought-provoking questions, challenge my assumptions, and guide
me toward meaningful insights with remarkable skill. He helped me uncover
strengths I hadn’t fully recognized and empowered me to become a more confident,
authentic version of myself as a leader
I recently completed a leadership coaching program under the guidance of Alex
Martynov, and it was a profoundly impactful experience that exceeded all my
expectations. As my first time working with a coach, I wasn’t entirely sure what
the process would entail, but Alex’s exceptional approach made it a game-changer
for both my professional and personal growth. His calm, compassionate
presence created a safe, trusting space where I felt genuinely understood and
supported. His deep expertise in coaching shone through in his ability to ask
thought-provoking questions, challenge my assumptions, and guide me toward
meaningful insights with remarkable skill. He helped me uncover strengths I
hadn’t fully recognized and empowered me to become a more confident, authentic
version of myself as a leader. What sets Alex apart is his rare blend of
empathy, intuition, and practical wisdom. Working with him was transformative,
and I’m immensely grateful for his guidance. I wholeheartedly recommend Alex
to anyone seeking a coach who can unlock their potential and inspire lasting
change.
Parman M. Alizadeh, Data Scientist, Team Leader
Working with Joel has been transformative for my career as a senior technical
leader. His unique blend of coaching and mentoring combined with deep expertise
helped me navigate complex leadership challenges, guiding me to understand
myself better than I could’ve ever imagined in the process.
Joel creates a space where you can think clearly, challenge your own assumptions
and discover solutions you didn’t know you already had. I’m endlessly grateful
for his guidance, it’s genuinely been life-changing for me.
Priscilla Nagashima, VP Data and AI, Pleo
Working with Stefan has been genuinely transformative. He has helped me not only
to navigate my job search but to rediscover confidence in my own abilities that
I had not fully recognised.
What sets him apart is his ability to shine a light on the achievements you’ve
accumulated over a career but somehow never stopped to acknowledge. He helped
me to see the real value in what I have done, articulate it clearly and walk
into interviews with a confidence I simply did not have before.
Teresa Reynolds
Thanks to the coaching I have received from Francis, I have gained a new
perspective, enhanced confidence in my decision-making as an executive, and
greater effectiveness as a leader in managing and navigating challenging
situations with my team.
Frequently asked questions about coaching scholarships
These scholarships are open to engineering leaders at any level — from Senior
Engineer to CTO — who identify as being from an underrepresented group in
technology and would not otherwise be able to easily afford coaching.
We understand that these critera are not clear cut. If you are not sure whether
you can apply then we encourage you to do so.
No.
The coaching scholarship covers the full cost of a coaching programme with us
and so the programme will be free to you.
We want to increase the diversity of senior leaders within technology. This is
one way that we support this.
Previous recipients of the scholarships have included people who are from groups
which are underrepresented based on gender, or ethnicity, or disability, or
neurodivergence, or a combination of these and we are also open to considering
other underrepresented groups too.
If you feel that you are part of any group that is underrepresented in
technology then we encourage you to apply.
Yes.
The coaches offering these scholarships are based all over the world and they
all offer coaching via video call and so we are open to applications from
whereever you are based.
These scholarships are open to the full range of engineering leadership levels.
Previous recipients of the scholarships include Senior Engineers, Team Leads,
Lead Engineers, Engineering Managers, Heads of Engineering, Directors of
Engineering, VPs of Engineering, and CTOs.
It is very hard to choose between applications.
Once we have checked that applications meet the criteria for the scholarship
then each coach will select from the applications based on their own judgement
about where they can have most impact.
It can help coaches to choose your application if you are specific about the change
that you would like to achieve with their coaching support.
Each coaching programme included in the scholarship will consist of a series of
coaching sessions designed to support you to work towards your goals.
The duration, frequency and number of sessions will vary by coach. Each coach
has committed to providing at least 4 hours of online coaching in the programmes
that they offer. Also, typically programmes will need to be completed within 4-5
months of starting.
When you apply you can share any preferences that you may have for which coach
you would like to be assigned. This will be taken into account as part of
choosing which coach you might be assigned.
If you are offered a scholarship then you will be assigned a coach who will set
up a coaching chemistry call with you. This call will be a chance for you to
get to know one another and decide whether you want to work with them.
Coaching is a personal thing and you may find that you do not want to work
with the coach that you are assigned. This is OK, you are under no obligation
to enter a coaching relationship with the coach that you are assigned. If you
decide that you do not want to work with them, then just let them know. We will
understand and will not be offended in any way.
No.
The coaching programme is entirely for your benefit. However good your coach
is, it may not work between you.
You can stop your coaching programme at any time. If you decide to stop then let
your coach know. We will understand and will not be offended in any way.
Joel started offering these coaching scholarships in 2023 in order to support
leaders from under represented groups in technology.
Since then, 21 other coaches have
taken part in offering scholarships and between us, we have provided
78 coaching scholarships.